We are currently in the midst of New York Fashion week, with outstanding collections, unusual stage direction and oh, the parties!
But today I'm not going to be reporting on Victoria Beckhams' latest collection (although it was wonderful). Today is all about another designer+store collaboration; Peter Pilottofor Target.
Never one to shy away from colour or print, Pilotto latest collection, with wonderfully affordable price tags, hit the UK market yesterday, exclusively on net-a-porter.
As with all big name collaborations, a launch party it's the only way to showcase such a daring collection. With the likes of Dianne Kruger and Alexa Chung arriving in head to toe PP for Target, and looking phenomenal, it was set to be an extremely fashionable evening, and the cool table had just arrived.
Sales on designer giant net-a-porter's website truly showed the consumer desire for something so wonderfully loud and bold, whilst keeping true to springs trends for florals, sheer fabrics and trainers you want to live in. With many items sold out within hours of launching, I was extremely lucky to be able to place my order, which will be up in a styled post here as soon as it arrives.
Collaborations like this truly do open the fashion world up to a new audience, and can inspire new generations of bloggers, writers and designers; all it takes is dedication, a good partnership and a killer print, and Pilotto certainly delivered.
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