Friday 29 March 2013

Navigation


Navigation

Navigating our way through the chaos of the digital world has become increasingly difficult. Only through grasping the art of Navigation and mathematics can clarity be achieved, and we can filter structure from the chaos.

This navigational clarity stems from discovering logical paths to uncover the beauty in a world we need to reconnect with. Mathematical sequences such as the Fibonacci appear in all aspects of nature, and design is increasingly influenced by this. The Fibonacci sequence allows greater understanding of our planet, rather than seeking new planets and locations to navigate around.

The endless strife for perfection in our everyday lives; from technology to relationships, shows similarities to mathematics striving for the golden ratio. The beauty of pure mathematics often goes unseen; however this trend will embrace purity and show its perfect minimalism to a maximal world.

Geometrical repetition and symmetry will be a key element within Navigation. Its aim is to offer new and enlightened perspectives within our natural and manmade world. Prints from this trend will be seen across interior design and fashion, using a simple colour palette so as not to distract from the beauty of the mathematics it is influenced by.

As 3D printing is becoming increasingly popular, and available to those outside of the professional industry, artists such as Daniel Widrig will have a strong influence over the Navigation trend. London based Widrig has previously created groundbreaking works using 3D printing, including a dress created in collaboration with Iris Van Herpen in 2011. Through his desire to reshape the boundaries between maths, technology and the creative arts, there will be an 
increased use of 3D printed garments within the fashion industry.

. Mathematic principles will influence pattern, cutting and form of garments, and will be seen in the creation of new architecture (mostly inspired by Fibonacci) and in interior design through layouts and graphics. 

Monday 25 March 2013

Trend Report 2014


Spring Summer 2014 paves the way for a change in the way we perceive our world. Trends in mens’, womens’, print and graphics, creative direction and visual merchandising will all be influenced under this mega trend.

New Perspectives embodies the structured chaos we currently live in, and strives to create new realities; new experiences. Sub trends emerging from new perspectives include the strong influence of mathematics in order to create perfection and peace within our hectic, digital world. Techno Animism is set to be another major trend in spring summer 2014, with our growing desire to create an emotive relationship with the technology we rely so heavily on. Our lives are so linked with the digital, that technology has become a spiritual escape for some, and Techno Animism is set to showcase just that.

The final major trend of New Perspectives is Clarity; the desire to escape the noise of our digital age and reconnect with nature and the universe. This trend is set to provide an outlook to a future which could include parallel universes, and lands undiscovered. Heavily influenced by folklore, this trend relies on creating a sense of belonging within social groups.


Sunday 17 March 2013

Short break

After a much needed but short break from blogging, I've come back with news!

I have recently started my very first internship, at Nottingham based trend library, Designer Forum! Alongside basic office work such as email, telephone enquiries and database work, I will be writing for them on a weekly basis on the upcoming trends within the world of fashion, and on any key developments we stumble across.

My aim here is to build on my writing skills and become more confident around others, so that in future when I apply for my dream job, i have the potential to succeed!

Some articles will also be posted on here for you lovely lot as well :)

My next few projects at uni are set to be pretty cool, and with Nottingham's 48 hours of fashion looming in April, there's a lot to write about and get involved with!